The Johns Hopkins Bloomberg School of Public Health has just published a video, featuring Johanna Cohen, the Bloomberg professor of disease prevention and the director of the school’s Institute for Global Tobacco Control, calling for a “common language” in tobacco control.
“With the introduction and marketing of new nicotine products, it’s not only the marketplace that has diversified,” Cohen says in the video.
“The number of terms used to describe these products has expanded significantly as well. Often with word choice that serves tobacco industry interests.”
“Accuracy and consistency,” Cohen continues, “are extremely important because language can shape our thinking, including setting boundaries for discourse and policy options.”
Alex Norcia – Filter – 2023-01-12.