Tag: BIG TOBACCO
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Derek Yach’s journey to the Dark Side is now complete
Derek Yach will lead Philip Morris International’s new Foundation for a Smoke Free World, the latest in PM’s corporate social responsibility PR efforts.
It is...
Shady Link Between Big Tobacco and Nicotine Gum
The industry went from fearing nicotine replacements to selling them.
Nicotine replacement therapy is a proven tool to help smokers quit—but only if they're careful about...
