A federal judge in California certified four classes of consumers involved in the multidistrict litigation against Juul Labs
Juul has been involved in multiple lawsuits, many of which claim that the brand illicitly marketed its products to minors in a bid to get them addicted to its products.
In 2020, both Altria and Juul were accused of racketeering for reportedly marketing their products directly to youth. Both companies maintain that they have never done such a thing, and insist that their marketing strategies have evolved drastically since the launch of Juul devices on social media.
The plaintiffs, which include municipal governments and school districts across the US, lost their first round of racketeering claims last October. However disclosed E-Cig Intelligence, William Orrick, a US district judge for the Northern District of California, has refused to dismiss the latest claims which include direct accusations towards five current and former Juul executives.
Diane Caruana – Vaping Post – 2022-07-07.