The P.E.I. Lung Association is concerned that despite the imminent new regulations restricting the promotion of vaping products, social media influencers will keep on driving teen vaping by promoting the products.
Earlier this year, Canada’s Health Minister Patty Hajdu, had announced a ban on adverts for vaping products in places where they can be seen by minors, such as on billboards and in convenience shops. “The latest statistics — which show that vaping has doubled among high school students — are alarming,” said the Health Minister at the time. “The new measures announced today will help, but there is more to do.”
Subsequently last month, a brief by Health Canada announced that the display of vaping products at points-of-sale accessible to youth as well as in any public spaces or platforms where they can be seen or heard by this age group, will be prohibited. Additionally, any displayed ads must from now on must convey health warnings about the health risks associated with the products, even if being displayed in spaces not accessible to teens.
Diane Caruana – VapingPost.com – September 25, 2020.